Since the opening of Disneyland in 1955, Disney’s Imagineers have been entertaining audiences of all ages at Disney parks around the world by bringing stories to life through immersive and engaging experiences.
From 1955 through today, storytelling has been at the heart of everything the Imagineers do, and the key to the Imagineers’ storytelling is effective communication.
What does that have to do with technical communication? More than you might think!
This presentation explores a number of Imagineering Storytelling tools – practices and principles used by Walt Disney Imagineering in the design and construction of Disney parks and attractions – and how those same tools can be applied to technical communication and information development to help us effectively communicate with our audiences.
June 7 @ 16:00