Content Maturity Models: Testing Your Way to the Top

At long last, you’ve developed and implemented what you believe to be an effective content strategy to grow and organize your content, but how do you know if your content is improving? How do you know that your processes are working well? Content maturity models are a means to assess the current state of your structure, architecture, technology, and processes to ensure they are working effectively for your content. This session will examine content maturity models to understand how they can be leveraged to assess your current state and ensure your content is in good health. After all, you can’t manage what you don’t measure.